CPL: Working to satisfy customer’s needs
Updated on: June 6, 2022, 5:04 p.m.
Published on: May 15, 2017, 5:34 a.m.

CPL: Working to satisfy customer’s needs

Cambodia displays a highly competitive real estate market. Within this crowded market, CPL Cambodia Properties Limited is trying to bring transparency, sustainability, and satisfaction to serve value to its customers.

CPL is a pioneer in the real estate scene of Cambodia. It was established in 1997 through a partnership with an American professional realtor and Oknha Cheng Kheng who had great experience in real estate and appraisal.

With continuous growth and increasing trust from customers, CPL has become a member/partner of international organizations such as the Pacific Appraisal Co., Ltd. (Korea) and the VPC Asia Pacific, in association with Cluttons.

In order to find out more about the company, Realestate.com.kh talked to Mr. Soth Sokheng, Processing Manager of CPL Cambodia Properties Limited.

When asked what the strengths of CPL are, Sokheng stated that “CPL Cambodia Properties Limited offers a full range of real estate services. We specialize in residential, commercial, and industrial property sales, as well as property valuation services. CPL has earned its reputation one property at a time as a talented and trustworthy organization that continually performs at the very highest level.”

“Based on our professional experiences, CPL has always earned trust from financial institutions, draw upon developers, and international investors around the world,” he added.

Mr. Sokheng also said that CPL has invested in the development of a cutting edge management system called “Portal” where property consultants have a full range of marketing, research, and technological tools available for use at all times. Working within a tightly-knit and highly-motivated team environment, customer support, and online services which they can draw upon are also very impressive.

When asked in regards to the residential market of Cambodia, Sokheng revealed, “ Housing are still popping up. We have seen new projects growing, targeting the middle income bracket. The new construction along National Roads No. 1, 2, 3, 4 and No. 5 are targeting clients whose income ranges from $ 250.”

Meanwhile, the high-income market seemed to have stagnated, with a looming oversupply. However, this did not result yet in a price drop. The current real estate market in fact, remains stable even with the shift from high-income families to middle-income families.

There are also still good opportunities for real estate agents to work successfully and enjoy both the relational (clients services) aspect of the job, and the business and financial aspects as well.

Mr. Sokheng also mentioned the unique selling point of CPL which consists in committing to assist and ensure that the client or business owners achieve their goals. He says, “We know that real estate clients want to deal with consultants who have additional knowledge, expertise, honesty, and integrity. We are very committed to achieve all these.”

He added, “We understand that customers want to deal with real people. That's why we focus on creating a firm relationship and gain trust and respect from all our clients. This is our company’s philosophy which helps us in achieving personal satisfaction, high morale, and success.”

We call ourselves “THE FIRST AGENCY OF CHOICE,” said Sokheng. We also work to be the leading company that provides best selling, renting, and valuation services in the real estate sector in Cambodia.

Sokheng concluded that, “CPl also wants to announce to the public that we will celebrate our 20th anniversary on 7th of July 2017.  Our anniversary showcases our hard work, which has brought us from zero to where we are now. We would like to invite His Excellency, Oknha, and everyone to participate with us.”

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